1.) use no more than 3 type faces ( try to stay in the same type face but use different styles like bold, italic, or both) 2.) keep good flow in your design make things that are more important stand out such as the name of business for example( how by using one type of alignment for text and things that are important should either be bigger or different type face) 3.) always use colors that complement each other dont use ones that just stand out. such as Yellow and brown or white they dont work 4.) be creative dont just use clip art those are dull